Riverdale or Are Ginger Men Hot?

I just watched the second episode of Riverdale. Not sure how I feel about it. I didn't catch the first episode but did read a recap to catch up. Riverdale for those in the dark (my roommate being one of them) is a re-imagining of the ARCHIE comics. It is a grab bag of genres (pastiche for word nerds) that works mostly but sometimes falters. (Twin Peaks, Buffy, Gossip Girl, Heathers, etc.) But the teen show is distracting in its sexual tones and it also begs the question--since the nexus of the show and comics is a ginger--are red headed men hot? I am not talking about auburn headed men. That brownish tawny color that is the equivalent of a dirty blonde. No, I am talking about full on firecrotches. The kinda red that looks like it came out of a Feria box. In the show I find Archie vaguely hot. Yes he has the requisite muscular physique but his hair (obviously from a Feria box) is distracting and his bushy brows look in need of a YouTube glam tutorial. I am not sure if I am going to give this show a shot but the intrigue is there. And I ask you dear readers, are redheaded men hot?